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Pricing - How to determine the cost of your product
Want to know how to set the ideal price for your product? In this article, you will learn how prices are made up and what you need to consider in order to determine a suitable price. By the end, you will understand which factors influence prices and what the consequences are if the price is too high or too low.

Conducting Market Analysis Using the Persona Method
In today's blog post, you'll learn about market analysis and the method of personas. We'll show you the benefits of thoroughly understanding your target market and potential customers, how you can proceed, and how we've done it ourselves.